A lot of TV commercials for video games today can often provoke “meh” reactions from gamers, but Capcom’s latest ad spot for Super Street Fighter IV showcases some beautiful artwork for one of the publisher’s most beloved properties. The commerical utilizes visuals from the game and combines it with music from hip-hop producer Just Blaze. And Capcom made the smart decision to complement this commercial with a series of print ads designed in a similar style. These ads are appearing in several game mags now. It’s a solid strategy, and gives the overall campaign fluidity and cohesion. Check out the new ad below.