Coca-Cola has been known to run ads channeling sports drink advertising {link no longer active} to push Sprite to the urban set before. This recent spot essentially turns Gatorade s slogan “Is it in you?” into a visual premise. The ad uses nifty special effects to depict actor-rapper Drake as a robot seemingly made up of hodge-podge music component parts, and fueled by Sprite.
Watch it at YouTube {link no longer active}.