Beer Wars: Miller Lite Spoofs, Mocks ‘Dilly Dilly’ Ads During March Madness
Update 3/22: MillerCoors filed a lawsuit against Anheuser-Busch saying the company’s Super Bowl ads misled customers. The revived beer wars…
MGM Hires Ex-Netflix For CMO; Fox Marketing Layoffs
This week’s executive shifts include MGM hiring a chief marketing officer, Fox laying off veteran marketers in the wake of…
Goodwill Rides ‘Declutter’ Craze With Influencer-Led Donation Campaign
Goodwill launched a call-to-action campaign on the first day of Spring that uses social influencers to encourage donations, shopping and…
SXSW 2019: Should Brands Use Memes? It's Debatable
Should brands enter into the increasingly weird space of internet and meme culture for marketing purposes? Panelists offered differing opinions…
Women's Day: Brands Take To Social To Show Support
Brands celebrated International Women’s Day 2019 with tributes, videos and events designed to inspire and empower. Here are some of…
Pedigree Appeals To Animal Lovers With ‘Every Pup’s Superpower’ Campaign
Pedigree is celebrating all the brave canines who help their owners in a new campaign called ‘Every Pup’s Superpower.’ The…
