Report: How Gen Z Social Search Changed Product Discovery
As Gen Z increasingly embraces social search to discover new products, marketers are finding new opportunities to leverage data and…
Report: How Gen Z Social Search Changed Product Discovery
As Gen Z increasingly embraces social search to discover new products, marketers are finding new opportunities to leverage data and…
Brand At Its Best And Focusing On Fundamentals With Heather Stern, CMO At Lippincott
In this episode, Alan and Heather discuss brand, the role of the CMO and why focusing on the fundamentals will…
New Data: New Investment Pours Into Gaming As Measurement Solutions Evolve
While global M&A activity slowed in 2022, VC still poured money into the gaming acquisitions as industry organizations addressed lingering concerns…
Less Than Half Of Black Consumers Feel Understood By Brands
According to a recent report by MyCode, just 38% of Black consumers feel understood by major brands. Now beauty influencers…
Narrative Economics With John Connors, Founder & CEO Of Boathouse
In this episode, John and I discuss Narrative Economics, how it works, and why marketers may need to reevaluate their…
How To Balance Brand And Performance To Drive Growth With Kristen D'Arcy, CMO At Homedics
In this episode, Kristen and I discuss how she became the Chief Marketing Officer of Homedics, the state of the…