72 Hours At SXSW: Thoughts From A Creative Director’s First Year At The Festival
“This doesn’t happen every day.” Robbie Krieger, playing a rare full set of material by The…
SXSW: Despite Uncertainty, Marketers Have A Healthy Appetite For TikTok
Over a two-day period at the beginning of this year’s SXSW festival, TikTok held panels and…
Betting On The Billions: 3 Takeaways From Spotify’s Barcelona Deal
FC Barcelona recently issued a limited edition jersey promoting Catalan pop star Rosalia’s “MOTOMAMI” album for…
Normalizing Car-Sharing And Focusing On User Experience With Andrew Mok, CMO At Turo
In this episode, Andrew and I discuss Turo’s mission, how marketing helps them achieve it, and…
Square: New Black And Latino Retail Startups Face Unique Challenges And Opportunities
According to Square’s CMO, Lauren Weinberg, the company wants to help level the playing field for…
Jocelyn Swift Harjes, Ayzenberg VP of Insights and Analytics, was recently honored with a spot on…
The Science Of What Works In Advertising With Jon Evans, Chief Customer Officer, System1 Group
In this episode, Jon and I discuss System1, how they drive insights for marketers on the…
New Report: CMOs Believe Innovative Technology Powers Brand Safety
According to a recent IAB Europe report, CMOs prioritized brand safety in 2022 and now see…
New Report: Marketers Use Social Commerce, Collaboration For Optimized Brand-Building
A new report from Shopify suggests that brand marketers are turning to collaboration and social to…
Red Alert: Heinz Courts Multi-Generational Relevance
With 62 percent of Millennial parents and nearly 40 percent of older Gen Zs sporting tattoos,…
In this episode, Amanda and I discuss Amanda’s path to WeightWatchers, how she’s working to revitalize…