Instagram Says It’s Exploring Ways To Consolidate Reels, IGTV Formats

This week in social media news, Instagram head Adam Mosseri says he’s not happy with Reels…

COVID-19’s Impact On Travel Ad Spending

US air travel in Q4 was down more than 60 percent compared with the previous year,…

Domino’s Appoints Sarah Barron Chief Marketing Officer

This week in leadership updates, Domino’s names Sarah Barron as CMO and Apple TV+ appoints JP…

The Complete Cannes Lions 2019 Grand Prix Award Winners List

Au revoir, France and another Cannes Lions festival, and bravo Cannes Lions 2019 Grand Prix winners.…

Valentine’s Day 2019: Brand Campaigns Round-Up

“Sweethearts” may be gone, but Valentine’s Day is still an opportunity for brands to show the love.…

Mobile Gaming ‘Whales’ Are Fitting New Descriptors

Whales—a.k.a. players who spend a great deal on in-app purchases—bring in the majority of revenue for…

Monster Energy’s Marketing Mantra Is All About Experiences

Monster Energy’s marketing and positioning has been somewhat of a marvel to witness ever since cans…

Fitbit’s Marketing Strategy Has Shifted To Social And Community

There’s no escaping it—we’re all living connected in a wearable world. With consumers largely viewing their…

Lumyer App Makes Selfies Sing

Millennials never grow tired of taking selfies to commemorate the moment. . . any moment. Los…