A marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00 CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The “M” represents the Roman numeral for 1,000.
Recommended For You
Breaker Seeks Artists, Audiences To Partake In Blockchain Entertainment
Blockchain entertainment company Breaker has spent the last several years building a platform “by artists for…
Stillwell Partners’ Matt Scheckner: “Africa, In Many Ways, Is A Vital Engine For The Future”
Stillwell Partner’s managing partner Matt Scheckner spoke with AList about the upcoming Africa expansion to Advertising…
Mobile App Fraud Increases YoY As Marketers Pour Ad Dollars Into The Platform
Mobile app fraud continues to rise as advertisers pour billions of ad spend into the platform.…
