A marketing term used to denote the price of 1,000 advertisement impressions on one webpage. If a website publisher charges $2.00 CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The “M” represents the Roman numeral for 1,000.
Recommended For You
“Today, this is the worst our tech will ever be.” – Amy Webb, SXSW 2024: Featured…
Oded Netzer is a world-renowned expert in data-driven decision-making. He serves as the Vice Dean of Research…
Hiroki Asai is the Head of Global Marketing at Airbnb, overseeing all marketing efforts and in-house…