Direct-to-consumer (DTC) is marketing that is aimed toward consumers when access to a product may require an intermediary.
Recommended For You
Clif Bar’s Quirky ‘Make It Good’ Campaign Brings ‘Climber’ Logo To Life
Clif Bar launched “Make It Good,” this week, the biggest campaign in the company’s 27-year history.…
Taco Bell Hotel Aims For The Ultimate Brand Experience
In August Taco Bell will open the doors of “The Bell,” a branded hotel and resort…
Facebook’s Push For Groups Creates Brand Opportunities
Groups and events have become prioritized in Facebook’s new redesign, impacting the ways brands connect with…
