A group of companies that serve each other’s specialized needs and that do not serve a broader market. A vertical market is tightly focused on meeting the needs of one specific industry.
Recommended For You
What We’re Reading—Week Of November 23rd
Struggling to Solve a Problem? Try Reframing It Harvard Business Review Daniel Markovitz, president of Markovitz…
Leadership Through 2X Growth With Steve Schlesinger In The Market Research Industry
On this 235th episode of “Marketing Today,” I speak with Steve Schlesinger, founder and CEO of…
In the age of COVID, there are few worse missteps a brand can make than brushing…
