Nina Aghadjanian

Nina Aghadjanian is a reporter for AList, where she covers brand activations and interviews marketing executives. A freelance writer, social media strategist and digital content editor, she adds humor to her clients’ content marketing, helps launch influencer and product campaigns and crafts snappy copy. She holds a B.A. in literary journalism from the University of California, Irvine.
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Anheuser-Busch InBev’s Jodi Harris On Why Culture Is More Important Than Creativity

Anheuser-Busch InBev won big at the Cannes Lions International Festival of Creativity, taking home 22 total…

Confluent CMO Stephanie Buscemi Joins Clari’s Board Of Directors

This week in leadership updates, Clari appoints Stephanie Buscemi to its board of directors, Mercer Advisors…

Good Customer Service On Social Media Can Give Brands A Competitive Edge

At a time when 71 percent of consumers across generations say they’re spending more time on…

Vimeo And TikTok Announce Partnership To Help Businesses Create Better Video Ads

This week in social media news, Vimeo becomes the first video software company in TikTok’s Marketing…

Gen Z Are The Most Conscious Alcohol Consumers

Year to date, the share of ready-to-drink (RTD) cocktails is growing at 15 times the rate…

Marketing Budgets Decrease As A Percentage Of Company Revenue To Lowest Level In Recent History

Marketing budgets as a percentage of company revenue have dropped from 11 percent in 2020 to…

Top Reason Consumers Distrust A Brand? Asking For Too Much Information

As consumers spend more time online, the level of trust people have in brands has become…

Snapchat Report Highlights Consumers’ Shopping Expectations Post-Pandemic

This week in social media news, Snapchat’s new research reveals consumers’ post-COVID retail expectations, Pinterest updates…

Bloomberg Names Jason Angrisani Global Chief Marketing Officer

This week in leadership updates, Bloomberg has named Jason Angrisani global chief marketing officer, Walk-On’s Sports…

Pokémon GO Celebrates Its Fifth Anniversary

After COVID-19 forced Pokémon Go to adopt a virtual format for its anniversary last year, Niantic…

Nielsen: Long-Term Growth Requires A Balanced Marketing Strategy

With marketers under extreme pressure to hit revenue targets, upper-funnel marketing efforts have taken a backseat.…

T-Mobile And MLB Create Augmented Reality App For Home Run Derby

T-Mobile has announced a partnership with Major League Baseball that will give fans a chance to…

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