Nina Aghadjanian

Nina Aghadjanian is a reporter for AList, where she covers brand activations and interviews marketing executives. A freelance writer, social media strategist and digital content editor, she adds humor to her clients’ content marketing, helps launch influencer and product campaigns and crafts snappy copy. She holds a B.A. in literary journalism from the University of California, Irvine.
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Nationwide Building Society’s Top Marketer Sara Bennison Exits

This week in leadership updates, the chief product and marketing officer for UK-based Nationwide Building Society…

TikTok Reportedly Drops Plans To Expand Live Ecommerce After UK Launch Falls Flat

This week in social media news, TikTok is reportedly axing the expansion of its live ecommerce…

VidCon: Instagram, Facebook Won’t Take A Commission From Creators Until 2024

After ViacomCBS canceled VidCon two years in a row due to concerns about the ongoing COVID…

Social Media News Roundup: Cannes Lions Festival Edition

This week in social media news from the Cannes Lions Festival, YouTube releases its 2022 Culture…

Advertising Leaders Announce Plans To Expand Ad Net Zero Initiative Globally

​​Ad Net Zero—the initiative launched by the Advertising Association, the ISBA and the IPA in the…

Leisure And Business Flights Surpass Pre-Pandemic Levels

Traveling for business and pleasure is picking back up, according to new data from Deloitte and…

Pinterest Debuts New Ad Format For Its Idea Pins

This week in social media news, Pinterest launches a new ad format called Idea ads, Twitter…

Ad Revenues Will Grow By 9% In 2022 To $816 Billion

Global advertising growth in 2022 will reach 9.2 percent, or $816 billion—lower than the previously forecast…

OOH Up 40.5% In Q1 2022—Largest Quarterly Increase In Medium’s History

According to the Out of Home Advertising Association of America’s (OAAA) latest figures, out of home…

WWE Names Catherine Newman Executive Vice President, Head Of Marketing

This week in leadership updates, WWE appoints Catherine Newman executive vice president and head of marketing,…

How To Create More Effective Ads According To Snapchat’s Brand Lift Study

This week in social media news, Snapchat shares brand-building tips, Meta says it’s developing a privacy-safe…

The Great Debate: Marketing Growth Frameworks

There are two schools of thought when it comes to marketing growth: purists who strongly believe…

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