The artificial creation of a grassroots buzz for a product, service or political viewpoint.
Recommended For You
Differentiation And Design Ops With Amrita Mathur, VP Of Marketing At Superside
When Amrita Mathur joined Superside as their first marketing hire in 2019, there was no product,…
How Two Renowned Studios Collaborated To Launch The Elder Scrolls Online’s New Expansion
Two powerhouse creative agencies, Ayzenberg Group and The Mill, leveraged their collaborative expertise to support The…
Hiroki Asai is the Head of Global Marketing at Airbnb, overseeing all marketing efforts and in-house…
