A single display of a particular ad on a web page. Some search engine advertising fees are based upon the number of impressions, while the majority are based upon the number of clicks.
Recommended For You
Virgin Fest Hires Steve Levy As CMO
This week in marketing leadership moves, Virgin Fest names Steve Levy CMO. Virgin Fest Appoints Former…
EasyJet Drops CMO Role As Lis Blair Departs
This week in marketing leadership moves, EasyJet scraps the CMO role upon Lis Blair’s departure and…
Coronavirus Causes Brands To Pause Affiliate Programs
In light of the coronavirus pandemic and slashes in costs, some major chains are pausing their…
