Wendy’s customers have shown such utter excitement and attachment to the restaurant’s legendary ‘Pretzel Burger’ that they have turned to Twitter and Wendy’s has taken advantage of the hubbub.
Wendy’s uses actual customer’s tweets as lyrics to an original pop song parody. Who would have known that a pretzel bun was such a big deal The music video proves that simply broadcasting their over-the-top customer reactions to the pretzel burger is a hilarious and promising move for their latest campaign.
