Eye tracking is similar to headtracking, but instead reads the position of the users’ eyes versus their head.
Recommended For You
Trust Over Transaction: Rethinking The Consumer Purchase Cycle At SXSW 2024
The SXSW 2024 panel, ‘’The Death of the Purchase Funnel,” hosted by Edelman’s Courtney Miller and…
How Two Renowned Studios Collaborated To Launch The Elder Scrolls Online’s New Expansion
Two powerhouse creative agencies, Ayzenberg Group and The Mill, leveraged their collaborative expertise to support The…
Cash App x Ayzenberg: Rebuilding Brand Trust In The Age Of Skepticism
Trust has always been at the core of driving brand loyalty. Canvas8 reports that 65% of…
