Sony Network Entertainment and Sony Computer Entertainment America announced the launch of the new online store outside of Europe. This new online storefront lets users in the U.S., Canada, Mexico, and Brazil purchase content for the PS3 and PS Vita from the web.

“The new online store features rich product pages that offer an easy way to browse the store’s integrated catalog, which offers millions of pieces of game-related content — including downloadable games, add-ons and themes, as well as movies and TV shows,” reads the official announcement. “With an unprecedented amount of content now available in the PS Store, the online store delivers a convenient and visually compelling destination for users to access, discover and enjoy digital entertainment.”

“The launch of the online store follows the recent release of the new PS Store for the PS3 system and is part of an on-going initiative of redesigning the various device user experiences,” continued the release. “Sony Entertainment Network will continue to update the PlayStation Store and online store with new features that improve usability and convenience for finding, purchasing and accessing content. For example, users of the new online store can look forward to the future addition of advanced recommendation functionality and automatic remote download of purchased content, as well as mobile phone and tablet browsing.”

Check out the new online store at Store.SonyEntertainmentNetwork.com.