Epson has put out a video showing that their projectors can turn gaming into a go-anywhere excercise, even with a fat game machine like the PS3. First they find an able body, they get him to strap about a thousand bucks and fifty pounds worth of gaming equipment to his back, and then they send him off to game anytime, anywhere, even as he partakes in extremely risky behavior such as scaling the side of a building, or going night clubbing. It s a novel way to deliver the message that an Epson projector can turn any surface into a high-def videogame screen, and not necessarily just a living room wall. It’s good, wholesome viral fare hinged to a key product message. What Epson doesn t show is their guy soaking in an ice bath hopped up on ibuprofen when it s all over.
Watch it at YouTube.