Frontline Marketing

About

We’re all about informing, inspiring and featuring the most vital members of the global marketing community.

We are an award-winning daily publication providing over 700,000 members of the media and marketing community with insights, trends, data and analysis via our site, events and newsletter, facilitating an active community for our readership across platforms to connect and share insights.

Mission

Our editorial mission is to inform, inspire and feature the most vital members of the global media and marketing community to foster innovation in the community and harness the power of hearing, understanding and acting upon the evolving desires of consumers—what we like to call Frontline Marketing.

Marketers are tasked with an enormous amount of responsibility managing budgets and teams, deploying activations across varying types of media and measuring the effectiveness of their work accurately. It’s an iterative process that places a high demand on time and expertise across a vast number of disciplines—whether it’s search, social media, events, and beyond.

This landscape is constantly evolving and our readers are always looking to their colleagues and competitors for insight and inspiration to advance their message.

Whether it’s strategic insights straight from the top via a CMO or community-level insights from brand managers, we seek to report on the changes that are affecting the industry and how marketers are creatively tackling them—across a variety of verticals from auto to entertainment and technology to food brands.

We are proud to count the world’s leading marketers in our core readership and uphold a strong sense of editorial responsibility with reporting on matters that affect them and being invited to share their thought leadership.


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Staff

Lauren Arevalo-Downes

Lauren is the Editorial Director of [a]listdaily and has been writing about music, food, social and digital media for over 11 years. She joined Ayzenberg Group in 2012 working in social media and prior to that held various jobs in marketing in the music industry.

Manouk Akopyan

Prior to joining the team as a Senior Brands Editor, Manouk was a Content Strategist for Tribune Publishing and the Los Angeles Times. Previous to that, he was an Editor for NFL.com. He’s also written for USA Today, The Guardian, among various other publications and websites. He earned a bachelors degree in journalism from California State University, Northridge.

Melissa Kaplan

Melissa came to AListDaily with 15 years of production and editorial experience. She brings to her role as Social Media Editor a powerful combination of high-level digital journalism experience and old-media newsroom training. She has lent her talents to The Boston Globe, Marketplace and LA Times, and holds a Master’s degree in Specialized Journalism in the Arts from the University of Southern California.

Matthew Downes

Matthew is the Editorial Producer of AListDaily and joined Ayzenberg Group in 2012, working in all facets of social media from strategic ideation, community management, social production and client relations. His perspective on production is heavily influenced by his favorite philosopher Immanuel Kant, notorious for having a “mania for system-building.” But he really doesn’t take it that far.

Gina Canavan

Gina Canavan is the graphic designer and photographer for AListDaily. Her work has appeared in Nylon, Dazed, Bullett and others. She is an avid analog photographer who enjoys every aspect of the process—from building sets to developing photos in her home darkroom.

Steven Wong

Steven Wong has been covering the video game industry for over 10 years, and has worked for for various AOL websites including Joystiq. Most recently, he worked as Managing Editor for Shacknews, following both video game trends and entertainment technology.

H.B. Duran

H.B. Duran is a writer and artist with a passion for the video game and film industries. Her work has appeared in games and on screen as a video game journalist, screenwriter, artist, QA tester and consultant. She is the founder of Video Game News Source and has contributed to a number of websites including GirlGamer and William Shatner's My Outer Space.

Will Drickey

Fresh-faced new hire and recent college graduate Will Drickey is just getting started in the journalism business, writing about music, branding, and video games. He has previously done editorial, outreach and research work for Rare Bird Books, Adsum Magazine and Network of One, but he doesn't expect you to have heard of any of them.

Contributors

John Gaudiosi

Covering the world of videogames for nearly 20 years for print, online, video and television.

Eric Burgess

Eric is the Vice President of Product Management at Ayzenberg/ION and has been writing and podcasting about marketing, gaming, social and traditional media, and technological living for over a decade. In former lives, he made video games for Disney, marketed and produced SaaS platforms for Ebix, E-Z Data, and PublishThis, and wrote for various L.A.-based magazines.

Publisher

Eric Ayzenberg

For over 20 years, Eric Ayzenberg has been a key player in shaping the direction of brand storytelling in social, digital and influencer marketing, creating innovative media communication solutions for some of the biggest names in the video game, consumer software, toy, theatrical and consumer electronic businesses.

Business Dev

Chris Younger

Working at the speed of conversation isn’t for everyone. However, I believe each day is an opportunity to make a difference, and working at Ayzenberg Group is a great way to fill that passion. From managing the agency to improving the client services we provide, everything I do at [a] drives me to make myself and those around me better. I just wish we had more hours in the day.

Edgar Davtyan

Edgar Davtyan a Chief Finance Strategist and Principal at Ayzenberg. His work emphasizes applying a holistic approach to allow businesses compete strategically in diverse evolving markets and realize global success.

Contact

 

[a]listdaily HQ

49 East Walnut

Pasadena, California 91103