How NOT To Market Games

5 ways to completely screw up your game's marketing>
SPECIAL REPORT!

Why April Fools' Day Is No Joke for Brands

It’s no surprise that April Fools Day makes a big impact on YouTube
INTERVIEW!

Raptr's Dennis Fong On Marketing Gaming's Special Moments

Raptr CEO Dennis Fong explains why Plays.tv is important for Raptr and for marketers

Now Hiring This Week: April 1st

This week, we scoped out new job openings from Disney, GSN, EA and more
ANALYSIS!

Elon Musk, Tesla and 'Brand Rub'

What's the value of a personal brand? How one tweet can be worth $1 billion

What Millennials Are Looking For From Brands

A new report from AdWeek points out what both Gen Z and millennials look for from brands
INTERVIEW!

On Streaming With Meerkat & Periscope

Mobile streaming platforms Meerkat and Periscope are getting notice, but here's what marketers need to know

Plays.TV Set To Create Gaming Moments

In a move to try and drum up social activity, Raptr's Plays.TV enables players to capture key moments for viewing

Warner Bros. Wins Over Gamers

WB Games is making moves with new Mortal Kombat X tournaments and a limited edition Batman: Arkham Knight PS4

Making Money As a Professional Gamer

Competitive gaming has become a serious profession, and a new report details how pro gamers make a good living
INTERVIEW!

MLG President Mike Sepso On Why 'Call Of Duty' Is Heading To Arenas

While eSports like League of Legends, Dota 2 and StarCraft II steal the spotlight, Call of Duty continues to rise

Michelle Phan and Endemol Roll Out Global Lifestyle Network in US, UK

Phan is the creative lead of the network, which includes premium content in multiple areas
SPECIAL REPORT!

Fixing Free-To-Play's Image Problem

Free-to-play games, especially on mobile, are scorned by many gamers – but it can be fixed

Microsoft Looks To Win The Holidays With 'Halo 5: Guardians'

Halo 5: Guardians has two new trailer reveals and an official release date, and Microsoft aims for holiday domination

The Digital Impact Of The Millennial Mind

A new report from Pinpoint Market Research points out certain traits of digital usage among millennials

Revenue From MOBA Games Set To Dominate 2015

While revenue from MMORPG games remains steady, there's clearly a new leader in town – the MOBA

'Pokémon' Symphonic Tour Set To Please Fans

Millions of fans of the Pokémon franchise will now be able to relive its experience musically with a forthcoming tour
SPECIAL REPORT!

VIDEO: 'Subaeria' Emphasizes Unique Gameplay Features

We spoke to Subaeria game designer Romain Douville parent about what makes the game stand out
INTERVIEW!

Next Games' CEO On The Wild West Of Mobile Games

Next Games CEO Teemu Huuhtanen talks about the marketing efforts around Compass Point: West
ANALYSIS!

MCNs and the Business of Servicing Creators

A look at the MCN marketplace and what it means for both brands and creators
INTERVIEW!

Smart Marketing for Educational Apps

The Launchpad tablet enables Fingerprint to reach new markets, and developers get great exposure

'Forza Horizon 2' Gets 'Fast & Furious'

Microsoft has released a free standalone version of Forza Horizon 2, with a franchise tie-in to Furious 7

Supercell Discusses Its Successful Super Bowl Ad

There was a lot of thought that went into Supercell's Super Bowl ad for Clash of Clans
see more results





 


Published by © 2007-2015 Ayzenberg