Samsung Gear VR Heads to Hollywood
Filmmakers are beginning to experiment with the possibilities inherent in immersing people entirely in a world, but the technical issues are vast>
ANALYSIS!
eSports Reaches Tipping Point
Media brands scramble to get involved, says Newzoo in a new study    
INTERVIEW!
Why eSports Will Rise On Mobile Devices
Skillz operates more than 50,000 tournaments a da,y and has paid out more than $1.5 million in eSports prizes since January
DoubleVerify Taps Veenome to Help Advertisers Avoid Unsafe Videos
Customers will be able to learn which categories of content to avoid for a particular advertiser or campaign
A Peek At Marketers' Social Media Strategies
How important is social media to marketers and what metrics and content are most key?
Best Cinematic Trailers For the Week
A tank, music videos and video games highlight this week's cinematic trailer round-up
'Super Smash Bros.' Sells Big For Nintendo
With a million copies sold in Japan in just two days, Super Smash Bros. could turn around Nintendo's fortunes
Twitch Debuts Its Services on Chromecast
Google's digital media device Chromecast gets a gaming boost with the addition of Twitch services
Streaming TV Devices Leading Close Race
It's too soon to tell a winner between Roku, Apple TV, Amazon Fire TV and Chromecast just yet
Hologram Promotion For 'Disney Infinity 2.0'
The Incredible Hulk recently made a big splash in London for Disney Infinity 2.0: Marvel Super Heroes
This Week's [a]list Jobs - September 17th
We're bringing you this week's hottest listings: Blizzard, Hulu, A&E and more are hiring!
SPECIAL REPORT!
Playing Hard at GameStop Expo
GameStop holds a manager training and consumer show as the retailer battles for growth
SPECIAL REPORT!
[a]list Summit: Mobile Marketing Comes to The W Hollywood Hotel December 3rd
Why we chose to focus on mobile marketing for the 10th [a]list Summit
Rhett & Link Predict the Future of Video on 'Ear Biscuits'
The idea of a future in which our way of life has completely altered lurks potentially just around the corner
Michelin's Newest Social Campaign Gets Participants Geocaching
There are 2,000 Michelin man tire gauges out there hiding for geocachers to find
Microsoft Completes Acquisition of Mojang
Microsoft has acquired Minecraft developer Mojang for $2.5 billion
AMC Picks Up 'Humans' from Xbox Entertainment Studios
The AMC network is assisting Xbox Entertainment Studios on producing the new 'Humans' series
Marketers: More Brand Awareness Efforts, Please
Brand awareness spending could be on the rise, according to a new poll
PewDiePie Teams with MLG for eSports
The popular YouTuber PewDiePie teams up with MLG to bring his popular video act to a new streaming front
Publisher Prepares For Cloud Gaming Future
Telltale Games, the publisher of various episodic games, wants to grasp the cloud medium to make bigger stories
SPECIAL REPORT!
The Secret of PAX
The PAX Prime show was a massive success, and it's an important place for game marketers
Budweiser Creates Promotion to Send A Beer To Your Bud
'Buds for Buds' is clever campaign to get people to share a beer with someone no matter where they are
Defy Launches Break Media App for Xbox
With the app, the team behind the humor site will offer a curated selection of video content 
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