How NOT To Market Games

5 ways to completely screw up your game's marketing>
SPECIAL REPORT!

Fixing Free-To-Play's Image Problem

Free-to-play games, especially on mobile, are scorned by many gamers – but it can be fixed

Microsoft Looks To Win The Holidays With 'Halo 5: Guardians'

Halo 5: Guardians has two new trailer reveals and an official release date, and Microsoft aims for holiday domination

The Digital Impact Of The Millennial Mind

A new report from Pinpoint Market Research points out certain traits of digital usage among millennials

Revenue From MOBA Games Set To Dominate 2015

While revenue from MMORPG games remains steady, there's clearly a new leader in town – the MOBA

'Pokémon' Symphonic Tour Set To Please Fans

Millions of fans of the Pokémon franchise will now be able to relive its experience musically with a forthcoming tour
SPECIAL REPORT!

VIDEO: 'Subaeria' Emphasizes Unique Gameplay Features

We spoke to Subaeria game designer Romain Douville parent about what makes the game stand out
INTERVIEW!

Next Games' CEO On The Wild West Of Mobile Games

Next Games CEO Teemu Huuhtanen talks about the marketing efforts around Compass Point: West
ANALYSIS!

MCNs and the Business of Servicing Creators

A look at the MCN marketplace and what it means for both brands and creators
INTERVIEW!

Smart Marketing for Educational Apps

The Launchpad tablet enables Fingerprint to reach new markets, and developers get great exposure

'Forza Horizon 2' Gets 'Fast & Furious'

Microsoft has released a free standalone version of Forza Horizon 2, with a franchise tie-in to Furious 7

Supercell Discusses Its Successful Super Bowl Ad

There was a lot of thought that went into Supercell's Super Bowl ad for Clash of Clans

Android Tops iOS In Game Sessions

Android gameplay sessions have finally topped those for iOS, but the real question is what's next

Facebook, Twitter To Lead Digital Display Market By 2017

A new report from eMarketer shows Facebook and Twitter leading social media with digital display ads
SPECIAL REPORT!

Counting Down ION's Top Techies

These days, everything revolves around the latest tech. Some top YouTubers are tapping into this
ANALYSIS!

5 Hacks for Niche Video Content Owners and Creators to Win in 2015

Advice on knowing your viewer, taking risks and more
INTERVIEW!

VIDEO: Engaging Players For 'Fate Tectonics'

How Golden Gear engages with its audience with social media and events for Fate Tectonics
SPECIAL REPORT!

VR, the Future, and Marketing

Oculus' Michael Abrash explained VR, and we analyze the potential for marketers

A Hands-On Approach To Virtual Reality

Could hand-tracking be the ultimate control option for virtual reality games?

Media Companies Love Snapchat, and Here's Why

An explanation from Re/code breaks down why media companies are clamoring over Snapchat
ANALYSIS!

The Must-Know Tricks for Growing Your Audience on YouTube

When it comes to growing your audience, there are several important things to consider

Twitter Takes On Live Video With Periscope

With the new Periscope video app, Twitter intends to beat the streaming competition at its own game

Russia Gets a Free-To-Play Version of 'Halo'

The popular Xbox shooting series Halo is getting a new Online edition, exclusively for release in Russia
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