Ad Age lists the top 10 viral videos for the week of Jan. 11.
Half of the chart is new this week. The five rookie entries are topped by a long form ad from LEGO’s Cl!ck campaign, in at number two with more than 876,000 views. Right below it is another debut, a stunt video for Ray Ban sunglasses that pulled in about 845,000 views. Coca-Cola enters the chart at number six with its own stunt viral, getting about 418,000 people to watch the latest entry in its feel good about sugar water short film genre. Nokia placed seventh with a video from its crowd sourced Offline as it Happens campaign, getting just under 410,000 views. Last, and as Ad Age makes it known least in their book, is Axe deodorant’s Clean Your Balls viral. We laughed, and likely so did the majority of the 375,000 people who watched it.
Evian’s eerie babies are still at number one, getting nearly 1.3 million views for the week.
Ad Age’s chart includes number of views for the week and percentage change in views for videos that stayed on the chart. The list is compiled by Visible Measures.
Check out the full list and watch the videos at Ad Age.
