We’re here in gorgeous Napa, California at Ayzenberg’s third annual [a]list summit, which just wrapped up after a full day of panels and a special keynote speech from Atari founder Nolan Bushnell.
The social media experts at Ayzenberg appropriately emphasized the social nature of video game marketing and how those in the industry can adapt to the changing landscape. The summit’s theme this year was CCCP, or Content. Conversation. Conversion. Participation.
Those four key words were touched upon in numerous presentations. David Perry explained his Gaikai business model; another panel dived into the art of selling game digitally; the future of 3D entertainment and gaming was discussed, and more.
[a]listdaily will be bringing you stories and some video interviews from the summit over the next week. Stay tuned!
