Industry analysts are forecasting up to 5 million units of Activision’s Modern Warfare 2 will sell at launch. Writing for CNBC, Chris Morris says analyst predictions would have the shooter shattering the launch day record of 3.6 million units sold set by Rockstar’s GTA IV. The forecast would translate to revenues of up to $300 million for Activision.

Senior analyst at MKM Partners Eric Handler expects Modern Warfare 2 to sell up to 19 million copies over the next two years. Colin Sebastian of Lazard Capital Markets says any issues with demand for this title would raise questions about the overall health of the game industry. Read more at CNBC.