Industry Gamers James Brightman has an excellent interview with Sony senior VP Rob Dyer, who oversees game publisher relations. While covering recent PlayStation 3 market gains, Dyer talks candidly about challenges that have faced the console as a third-place contender. He sheds some light on how Sony issues such as trouble getting game exclusives and having developers optimize titles for rival console Xbox 360. Dyer also hints to a retail strategy designed to boost PS3 in-store presence being unveiled this summer.
Read the article at Industry Gamers {link longer active}.
