Frictional Games, the developer behind Amnesia: The Dark Decent, is setting up something big with their sci-fi horror title Soma. It might be borrowing elements liberally from the movie Alien, but there’s nothing wrong with that if the game turns out to be excellent.
How Max’s ‘Succession’ Won Earned Media And Boosted Its Ad-Supported Tier
Since its debut in 2018, Max’s drama series “Succession” has been one of the most-covered television…
The Return Of ROI: Why Brands Should Rethink Earned Media Value
With only a fraction of US digital ad budgets devoted to earned media, the ability to…
What Marketers Can Learn From Post Malone’s Earned Media Value Success
For marketers, decoding the true value of social media interactions and PR coverage can be a…
