ijji.com announced recently that it signed a new partnership with SupersonicAds. This will give international gamers the chance to earn in-game currency using targeted advertising and offers.

“ijji.com is making life a little sweeter for its European members with SupersonicAds’ support,” said Sirgoo Lee, CEO, NHN USA, Inc., which hosts ijji.com. “As we continue to build our European presence, providing third-party content that resonates with them is a must. We recognize that some advertised offers are not available, or simply don’t translate across continents, and the new partnership remedies that.”

SupersonicAds specializes in providing virtual currency payouts and conversion rates in Europe. “We are excited to team up with such a respected online gaming community like ijji.com,” said Gil Shoham, CEO, SupersonicAds. “ijji.com draws a staggering community count of more than 10 million gamers, and we are honored to play a role in the portal’s European expansion.”

These sorts of paid sponsorships are becoming common in social games, so we’d expect to see more of these opportunities from game portals and online games.