We’ve tackled a number of compelling topics in the last few weeks at the [a]list daily, and we’ve collected some of the best features here so you can catch up on the important trends this month. It’s the season for sharing, so spread this around to your friends. If you like this content, be sure to subscribe to our [a]list daily newsletter (head to the Subscribe area on the right side of the homepage). Happy Thanksgiving!
The PlayStation 4 Launch
The PlayStation 4 launched in North America on November 15, and the [a]list daily covered the events at the GameStop store in San Francisco.
Check out what Sony and GameStop had going on with pictures from the scene.
Then find out what GameStop VP Josh Cochran had to say about the company’s launch plans for the PlayStation 4.
The Xbox One Launch
On November 22 Microsoft launched the Xbox One in a number of countries, and once again the [a]list daily covered the events.
We rounded up on-the-scene reports from California to Berlin, from Toronto to London with pictures from the Xbox One launch events.
The [a]list daily was also on hand for Microsoft’s big event in Los Angeles, covering the festivities launching the Xbox One.
We also talked with Microsoft’s Larry Hyrb, better known by his handle Major Nelson, about the Xbox One and what sets it apart from the previous generation.
The State of the Game Industry
The [a]list daily checked in on the latest retail sales numbers and what they mean, as well as looking at some of the key things Nintendo, Sony and Microsoft face ahead of them.
Retail sales for video game hardware, software, and accessories were up in October, and we take a close look at the ups and downs in the numbers and what they mean.
We think of Nintendo as major force in the industry, but the numbers show it’s nowhere near what it used to be — so we need to change how we think of Nintendo.
The marketing challenge is just beginning for next-gen consoles and next-gen games, and here’s a radical idea for backwards compatibility.
The Latest in Mobile
While many were focused on new console launches, the mobile game business continues to grow and change rapidly. We looked at some of the numbers and the challenges facing mobile games.
The mobile game business has winners and plenty of losers, and this has some wondering if it is a good market to be in — here’s an in-depth analysis of the situation.
Ads in mobile games are commonplace, but they are not working very well — but industry experts have ways to make them better.
The October data on mobile games shows the biggest and the best titles for iOS and Android, with some surprises.
Game Marketing Insights
There are many interesting games coming up, and creative new ways to market them on console, mobile, and social. We talked with some key players on the marketing front.
The Witcher 3: Wild Hunt promises to be the first next-gen RPG for both next-gen consoles and PC, and we talk to the marketers behind it.
Entertainment for kids is becoming more popular than ever on mobile, and we talk to game publisher Fingerprint’s CEO about their unusual ways to expand that market.
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