Kevin Butler is a larger than life personality, but isn’t too implausible for an industry where corporate executives become minor celebrities within certain circles. Vice president of marketing at Sony Computer Entertainment America Peter Dille indicates that Kevin Butler’s status as a real person has tricked more than just a few fans.

While you might think that a consumer or two might be that naive, we’ve gotten contact from media people that aren’t aware that he’s a character, asking for an interview! said Dille.

Source: IndustryGamers