Despite a mixed reception to Home from some in the gaming media, Sony has long maintained that Home is a successful and profitable venture for them. However, despite the presence of their own avatars that might be perfect for a virtual world like Home, Microsoft seems very cool to the idea.

“That’s not something that we’re looking at,” said Xbox UK marketing manager Stephen McGill. “I’m not sure what their learnings are from the Home experience, it’s a nice chat room I guess, not an awful lot more.”

“I think that the honest answer is that, online we’re following our own agenda,” added Xbox UK and Ireland general manager Neil Thompson. “It’s been pretty successful for us over the last four or five years. I think we’re focusing on what we think we can drive and that’s where our energies are going to go.”

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