Microsoft has revealed that the Halo franchise has generated nearly $3 billion in revenue since launch, with more than 46 million Halo games sold. Halo 2 generated $125 million in first day revenue while Halo 3 saw $170 million first day and Halo: Reach topped them all with $200 million.
“Halo is a $3 billion blockbuster franchise which has shaped entertainment history and defined a generation of gamers,” said Microsoft’s Chris Lewis. “From the world’s first ever red-carpet premieres for a video game to sending a man strapped to a jet-pack 50-foot above London’s iconic skyline, Halo launches have continually broken the mold and we are back with a colossal bang for Halo 4, transforming a country on the biggest scale imaginable.”