Variety reports that MTV has assigned a new head of integrated marketing. Jordan Berman has joined the network as senior VP overseeing integrated marketing for the network s television, online and mobile properties, as well as handling branded entertainment and long-form programming. Berman has held media and marketing positions at AT&T and Showtime, and is the founder of online entertainment site Shorn Entertainment. Variety says Berman’s hiring is part of a string of additions and promotions at MTV, listing nine other senior personnel changes since November 2009. Read more at Variety.
MTV Gets New Head Of Integrated Marketing
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