Online payments company Skrill recently estimated that the the virtual goods market in Europe will be equivalent to 1.9 billion British pounds or $3.1 billion by 2014. Germany is expected to lead the way in Europe with $229 million in purchases, followed by Great Britain with $153 million and France with $149 million.
“As this study shows, as we move towards 2014 in-game purchases will rise sharply,” offered Martin Ott, co-CEO of Skrill. “Despite the economic crisis the virtual goods market offers enormous potential for game providers. Especially for those who want to exploit it using virtual objects or clever game subscriptions.”
