Pokémon Black/White is launching soon, but that doesn’t mean that promotions will only be about the DS game. The Pokémon Collectible Card Game will releasing the Zoroark: World of Illusions gift box to complement the release of the game, with Sneak Peek packs coming this weekend and new decks scheduled to come throughout April.
We are very in a privileged position to be bringing the new characters to the trading card game so soon, said Pokémon TCG maker Esdevium s marketing exec Ben Hogg. From our long-running experience with the franchise, we know that the launch of Black and White will bring Pokémon to a new generation and we expect big things from the Trading Card Game in 2011.
This complements a wide demo tour, print ads focusing on both gamers and general audiences and popular gaming site takeovers for the Pokémon Black/White game.
Source: MCV
