Kickstarter has been immensely popular, but the success of any given Kickstarter project isn’t a sure thing. The new site Prefundia site, recently launched out of beta, provides a new platform for would-be Kickstarters to test their campaigns. In effect, Prefundia is an on-ramp for Kickstarter where ideas can be tested in front of a crowd and build momentum in advance of the actual Kickstarter campaign.
Launching through Boomstartup over the summer, the site had been operating in beta over the last three months, with 195 projects put through the service since June. Out of those, 71 percent have met with success on a subsequent Kickstarter campaign, which is a substantial improvement over the average success rate of 44 percent for crowdfunding campaigns.
The site is very user-friendly, offering hosting space for photos, videos and texts, and easy sign-up for would-be donors to take part.
“People certainly do use the platform to test viability of projects,” says Prefundia co-founder Daniel Falabella. “Here’s one we know is using it for that purpose. In fact, we’re developing a component for the creator dashboard which will compare a project’s stats to all others on Prefundia in order to benchmark and give a clearer indication of demand.”
Anyone looking to launch a Kickstarter may want to look at Prefundia as way to boost the success rate, or find out early on if the Kickstarter idea just isn’t a popular one. The Zip Tie pictured is one of the Prefundia campaigns looking to see if enough people will find it attractive. What do you think
Source: TechCrunch
