When it comes to smartphones that curve to give users a wrap-around experience, it appears that Samsung has managed to get the jump over its competitors. The company recently launched the Galaxy Round in the Korean markets.

The company released the Round model to beat LG to the punch on the market, a curious design that’s curved from left to right, contouring with someone’s head as they use the phone.

“As a result of its unique curved design, users can take advantage of round integration experiences like the Roll Effect that enables user to check information such as date, time, missed call and battery easily when home screen is off, and the GravityEffect for creating visual interaction with the screen by tilting the device. For music, the Bounce UX enables users to control their music. When the Galaxy Round’s display is off while the music player is running, a short press to the left of the device will play the previous track while a short press to the right will play the next track. For pictures and videos, the Side Mirror feature enables users to gain access to list of the album content with a left and right tilt.”

There’s no word yet on if the Round will hit other markets, but it’s looking very likely.

Source: GigaOm