Electronic Arts has announced that they are partnering with Mad Catz. The company will create accessories based on the Sims franchise for the PS3, PC, Wii, DS, 3DS and Xbox 360.
We are excited to work with EA and one of the most popular gaming franchises of all time. The Sims is a new and exciting opportunity for Mad Catz to reach a wider audience that includes both casual and enthusiast gamers, said Darren Richardson, president and CEO of Mad Catz, in a statement. Our agreement with EA is part of our long-term strategy of working with the premium gaming brands and deliver innovative consumer focused accessories.
