Many old hands in the media business are wondering if the recent rise of social media is just a fad, but according to the book Socialnomics (with statistics from the book shown in the below video) social media is, in fact, a transformational source for business and other parts of life. These are some pretty incredible data points, revealing the huge impact of social media. Marketers take note.

https://youtube.com/watch?v=lFZ0z5Fm-Ng%26amp