Writing for FastCompany, Kevin Ohannessian features an upbeat interview with Jack Tretton, CEO of Sony s US game division. The pair talk about Sony’s game division reorganization in Japan, then move on to PlayStation 3 s recent sales surge, how its motion controller stacks up to Microsoft’s Natal, and the system s rosy first quarter outlook on games such as God of War III and Heavy Rain. Read it at FastCompany.
Sony’s PS3 Strides
Recommended For You
Marketers See Retail Media As 2023’s Most Effective Digital Channel
While only 22 percent of American digital advertisers used retail media as a part of their…
Podcasts Deliver On ROI And Engagement: Here’s How To Launch Your Strategy
Even in the midst of uncertainty, podcasts are providing brand marketers with new opportunities to drive…
What Marketers Can Learn From Post Malone’s Earned Media Value Success
For marketers, decoding the true value of social media interactions and PR coverage can be a…
