As part of the promotion of Halo: Reach in the U.K., men dressed as Spartans with jetpacks landed in Trafalgar Square. Appropriate, since the Spartans in the game actually do have jetpacks.
Halo is the biggest video game series in history and as a pop culture icon it s been called the Star Wars for the joypad generation,’ said Stephen McGill, Director of Xbox and Entertainment, UK & Ireland. Halo: Reach is the biggest and best Halo game yet with new features that will keep gamers entertained for years to come. One of the coolest new features are the Jetpacks that Noble Team Spartans are now equipped with. We couldn’t think of a better way to celebrate the biggest entertainment launch of 2010 than with our very own Jetpack Spartan in one of London s most iconic landmarks.
Source: Dail Mail
