Last year, startup Madefire began publishing its own line of digitally-enhanced motion comics for tablets, bringing a different media experience to these mobile devices. Co-founder Ben Wolstenholme stated that he wants Madefire to be a “best-in-class reading experience” rather than resemble an animated movie. Since then Madefire has expanded into user-generated content through a partnership with deviantART as well, but didn’t have any established publishers on board. Yesterday, Madefire announced that it is partnering with IDW, Top Cow, Boom! Studios, and ITV Studios America to bring established published content to the service.
Madefire will be working with its newly announced partners to bring a number of their series to the motion comic service, including the likes of My Little Pony and Star Trek from IDW, and The Darkness from Top Cow. All of the titles will be available on the Madefire iOS app and will also be on their deviantART. The new comics will cost anywhere from 99 cents to $1.99 depending on the length of the comic.
These motion comics are continuing to experiment with animation, sound effects and music, as well as trying out 3D-like effects. Will Madefire experiment with interactivity as well Interactive storytelling could be an interesting direction for motion comics to explore and could allow for stronger video game tie-ins.
Source: TechCrunch
