TV shows that score for quality are also the ones most watched on DVR, says TiVo. Hollywood Reporter broke down data provided by TiVo on time-shifted viewing habits, where viewers watch a program on DVR and can fast forward ads. The programs that made the list aren’t necessarily the highest rated in viewership. Rather, they represent high-quality shows. TiVo discovered that 25 of 28 Emmy-nominated shows are watched in time-shifted mode more than the average for their genre. TiVo says this makes it likely viewers are skipping through the ads in these shows.
The irony is thick, and it gets thicker when you see that Mad Men made the list.
Read more at Hollywood Reporter.
