U4ia Games has released its first title, a free-to-play shooter title for browsers called Offensive Combat. The game hopes to carve out a niche in the growing field, and will base its revenue on avatar customization.
“Free-to-play is the next disruptive, permanent shift in gaming,” explains U4iA Games CEO and Co-Founder Dusty Welch. “Consumers are moving away from the traditional console retail model and demanding AAA-quality games accessible on all their devices with no upfront costs.”
“We believe the current crop of FPS games is just more of the same. With Offensive Combat, we are making the blockbuster game you’ll have to have, but it’s already in your browser, it’s free, and your friends are already playing. Just log on and click play,” adds U4iA Games CCO and Co-Founder Chris Archer. “We’re building Offensive Combat for passionate core shooter fans, delivering the features they want and empowering them to play the way they want. Gamers are clamoring for new ideas and experiences versus the same rehashed gameplay.”
