Zynga has hired John Schappert, who will head up Zynga’s game division. This is a rather major coup for the company, as Schappert was formerly the COO of EA where he helped lead the effort to boost the company’s digital business through games for mobile devices and Facebook.
Wedbush Securities analyst Michael Pachter thinks this might be a step towards an IPO for Zynga. “If Zynga is serious about going public, they need someone who knows how to do it, said Pachter. They just grabbed a guy to give them what they were missing — public management experience.
Source: Reuters {link no longer active}
