Kotaku reports: {link no longer active}
PlayStation and EA Sports invited more than 200 fans to the NFL’s newest stadium on Saturday to battle it out on Cowboys’ Stadium’s big screen, which has been the scene of video gameplay before. The event played out during the Cowboys’ appreciation day for their season ticket holders. About 10,000 fans were expected to attend while the Madden tournament played out on the Godzillatron – the world’s largest 1080p hi-def screen.
Madden NFL 10 was the game in question and it was played on a PlayStation 3. Tournament winners were given free PlayStation 3 and PlayStation Portable systems.
Could you think of a better way to promote this month’s upcoming Madden release in the heart of football? Wish we were there.
