Entertainment

The Growth Of Mobile Games: What’s Next In Creativity And Innovation?

Today the gaming industry is generating more annual revenue than the music and film industries combined.…

Ayzenberg And Microsoft Score Two Gold Wins In The Promax Games Awards

Ayzenberg’s work led to two wins for Microsoft in this year’s Promax Games Awards, including gold…

The Clio Awards Announces 2020-2021 Jury Pool

After postponing its October gala to 2021 due to the concerns over COVID-19, The Clio Awards…

Where The Next Wave Of Creativity And Innovation For Mobile Games Will Come From

Coming on the heels of the pandemic, mobile games are leading the growth of digital game…

Social Distancing Campaign Picks: Week Of April 20th

What a crazy time to be a visual storyteller. We’re generally out in the world, surrounded…

The Power Of Music With Genius CRO Rob Elder

During this 191st episode of “Marketing Today,” I interview Rob Elder, the chief revenue officer at…

Podcast Ads Have More Pull Than Marketers Think

Seventy percent of frequent podcast listeners considered buying a new product or service after hearing about…

Illy Brings Coffee And Integrated Campaign Featuring Andrea Bocelli To San Francisco

Premium coffee roaster illy has brought its fully integrated international campaign, called “LIVEHAPPilly” to San Francisco,…

Marketer’s Guide To Esports Competitions (Part 2)

Originally published at AW360 by Angel Mendoza. The world of esports competitions is host to a variety…

Twitch Expands Traditional Sports Partnership With Immersive Lounge In Raiders’ Allegiant Stadium

Twitch announced it’s teaming up with the Raiders as a founding partner to launch Allegiant Stadium…

How Brands Use New York Fashion Week 2019 To Reach Consumers On And Off The Runway

It’s that time of year when the glamorous madness of fashion weeks around the world begin.…

Unexpected Brand Partnerships Touch Down For NFL’s 100th Season

The National Football League’s centennial season just touched down and with it a bevy of activations…