Royal Caribbean’s Branded AI ‘SoundSeeker’ Sets Travel Brag Posts To Music
Royal Caribbean International has released an AI tool called SoundSeeker that turns vacation photos into musical…
Cars.com Launches Tinder-Style Matchmaking Experience For Car Buyers
Cars.com aims to position itself as a matchmaker with its “We Met on Cars.com” brand campaign. Using…
Programmatic Ad Buying Grows Steadily; Amazon Top Spender
A recent study conducted by MediaRadar examined the state of programmatic ad buying in Q1 2018.…
ComScore Steps Up Competition With Nielsen, Tests Multi-Platform Measurement
ComScore is launching a new beta program called Campaign Ratings this September that will measure unduplicated…
CMOs Anticipate Budget Increase Over The Next Year, Study Says
A majority of chief marketing officers expect their budgets to increase over the coming year, but…
Casual Connect Is Coming Back To Serbia
Casual Connect will return to Eastern Europe to capture the region’s independent game-dev energy in an…
Domino’s Secures Pizza Market Share With Tech And Travel
Domino’s introduced a Snapchat Lens over the weekend that allowed users to order pizza without leaving…
As Brand Safety Concerns Grow, Marketers Taking Action
In today’s digital environment, brand safety is more challenging than ever. From fake news to other…
Opt-In Video Ads Could Help Fix AdBlocker Dilemma, Report Says
Digital advertisers all face the same problem. As users become increasingly dissatisfied with the number of…
GSMA Announces Event Updates For 2018 Mobile World Congress Americas, In Partnership With CTIA
The GSMA today announced several additions to the Mobile World Congress Americas event line-up, including new…
Twitter Q2 Revenue Growth Credited To Video Ads And Fake Account Removal
Twitter CEO Jack Dorsey began the company’s Q2 earnings call by highlighting its strong growth, but…
Facebook Q2 Earnings Miss Expectations; Messenger Monetization Coming Soon
Facebook reported second-quarter earnings of $13.23 billion, just shy of estimates. While the company treads water…
