Technology

Fuzzify.me Browser Extension Pulls Open The Ad Targeting Curtain

For most people, online ad targeting takes place in the background where it happens without notice,…

Consumers Reward Brands’ Social Media Transparency, Report Finds

Sprout Social released a report that states transparency is the key and social media can be…

3M Wraps Up St. Paul Headquarters For ‘Wonder Campaign’

The 3M Company added a major feature to its St. Paul, Minnesota headquarters with a massive…

Amazon Tests Video Ads In Mobile Search, Displays Strength As Ad Seller

Amazon has begun testing video in mobile search results, in clear competition with the two biggest…

Explore The Future Of Digital Marketing Technologies With Europe’s Biggest Brands

Hosting a raft of Europe’s biggest brands and over 600 attendees to discuss the most cutting-edge…

On Brand: LivePerson’s Manlio Carrelli On Elevating Customer Experience

Chief marketing officers for some of the world’s biggest companies are beginning to think beyond data…

Royal Caribbean’s Branded AI ‘SoundSeeker’ Sets Travel Brag Posts To Music

Royal Caribbean International has released an AI tool called SoundSeeker that turns vacation photos into musical…

Cars.com Launches Tinder-Style Matchmaking Experience For Car Buyers

Cars.com aims to position itself as a matchmaker with its “We Met on Cars.com” brand campaign. Using…

Programmatic Ad Buying Grows Steadily; Amazon Top Spender

A recent study conducted by MediaRadar examined the state of programmatic ad buying in Q1 2018.…

ComScore Steps Up Competition With Nielsen, Tests Multi-Platform Measurement

ComScore is launching a new beta program called Campaign Ratings this September that will measure unduplicated…

CMOs Anticipate Budget Increase Over The Next Year, Study Says

A majority of chief marketing officers expect their budgets to increase over the coming year, but…

Casual Connect Is Coming Back To Serbia

Casual Connect will return to Eastern Europe to capture the region’s independent game-dev energy in an…