Technology

CES 2021: Home As The New HQ

In 2020, gyms became watches, dining rooms became offices and restaurants came in bags, changes that…

CES 2021: Microsoft President Brad Smith’s Plea For Greater Cybersecurity

The SolarWinds cybersecurity hack, the passing of data privacy regulations in recent years and the impending…

Listen In: The Science In Marketing Science

We’re back with another episode of a.network’s new weekly series Listen In, hosted by Ayzenberg principal and…

SONIC App Sees Significant Lift In Downloads With RCS Pilot

SONIC Drive-In saw five times more app downloads with rich communication services (RCS) than with previous…

Events Take The Virtual Stage

In the past weeks we’ve seen event after event get cancelled, but that doesn’t mean the…

Nearly Two-Thirds Of App Categories See Revenue Boost Worldwide

Nearly two-thirds (65 percent) of app verticals saw an increase in revenue worldwide during the first…

Acquisitions, Funding And Transitioning To VR

This week we saw Apple showing interest in NextVR, Strivr receiving a $30M series B funding,…

Leveraging Technology During A Crisis

We’re all cooped up, but humans are still desiring to go outside and explore. Introducing virtual…

Digital Advertising In The Age Of Coronavirus

The global spread of COVID-19 is shaping up to be a crisis like no other. Through…

Monthly US Podcast Listeners Exceeds 100 Million

The number of monthly podcast listeners grew 16 percent year-over-year to 100 million (104 million) consumers…

What Marketers Need To Know About Earned Media Value

The industry standard for measuring earned media value (EMV), Ayzenberg Group’s Social Index released its Q4…

Home Depot Sees Payoff From Mobile, Digital Marketing Efforts

Home Depot’s mobile marketing efforts appear to be paying off. Crediting growth to its 2019 holiday…