Even though it’s lost a little steam over the past couple of years, Angry Birds continues to be a big name in mobile gaming. And, of course, Lego has taken off in its own right, between popular toy sets, the grand reception of The Lego Movie, and forthcoming projects like Lego Jurassic World (which releases this Friday) and Lego Dimensions. So why shouldn’t the two team up for a gargantuan project?
Rovio, the creators of the Angry Birds franchise, have announced that it has teamed up with Lego to make a series of toys based on the popular line, which is set to release next year alongside the forthcoming Angry Birds film, according to The Telegraph. They will feature a number of Bird and Pig characters from the games, as well as the ability to recreate popular stages, based on the builder’s imagination.
Although the sets haven’t been fully revealed yet, Jill Wilfert, vice president of the Lego Group, stated that “our designers are having fun developing building sets that leverage the engaging play and deconstruction found in the Angry Birds game.”
“We are excited to bring Angry Birds to life in LEGO form, given the popularity of the game and its characters with fans of all ages, which will only be amplified by the forthcoming film,” she added.
Pekka Rantala, chief executive of Rovio, added, “The Lego brand has an unparalleled ability to connect with people through products that spark creativity and imagination. We’re really excited to build experiences together with this amazing best-in-class partner.”
Rovio could certainly use the boost in sales. Even with all the hype going into the Angry Birds film, sales on its recent releases in the series have faltered, forcing it to lay off more than 100 people in the past year.
Meanwhile, Lego has flourished on its success, with over 62 billion brick sets sold, and more projects in the works, including a Lego Movie sequel set to arrive in 2018, as well as other media projects.
The team-up is sure to be a win-win for kids, as well as adult fans of the series that want nothing more than to set up elaborate stages, only to knock them down as they attempt to crush those dastardly pigs.