Here’s part two of Xbox co-creator and digital game company founder Innovative Leisure Seamus Blackley’s closing keynote at Ayzenberg Group’s [a]list summit 2012 Los Angeles. Here, he discusses how lessons from the way game developers learned to deal with their passionate fanbase are now relevant to the way game marketers communicate with their audience.
Exclusive: Seamus Blackley [a]list Summit Keynote Part 2
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