Kevin Bacon (here posing as Melvin Macon) wants people to shift their shopping for good in this hilariously low-tech infomercial.
Kevin Bacon (here posing as Melvin Macon) wants people to shift their shopping for good in this hilariously low-tech infomercial.
Aunt Jemima, Uncle Ben’s, Mrs. Butterworth’s To Update Brand Identity Over Racist Origins
Quaker Oats Co., a unit of PepsiCo, announced that it will retire the image and name…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…
Gary Goodman’s Creative Picks: The Art Of The Spectacle
First off, a huge thanks to the wisdom and insights of Rob Matthews and David Rielly…