Marcus was introduced at E3 as being the PSP equivalent of Kevin Butler. The spots featuring Marcus haven’t been bad, but it’s really hard to equal the panache and comedic timing of Kevin Butler. Here’s the latest example.
Marcus was introduced at E3 as being the PSP equivalent of Kevin Butler. The spots featuring Marcus haven’t been bad, but it’s really hard to equal the panache and comedic timing of Kevin Butler. Here’s the latest example.
Aunt Jemima, Uncle Ben’s, Mrs. Butterworth’s To Update Brand Identity Over Racist Origins
Quaker Oats Co., a unit of PepsiCo, announced that it will retire the image and name…
Gary Goodman’s Creative Picks: The Art Of The Spectacle
First off, a huge thanks to the wisdom and insights of Rob Matthews and David Rielly…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…