Naughty Dog’s The Last of Us has pretty much lived up to the hype, killing it with critics and helping PlayStation 3 go out with a bang. While stellar on many fronts, the game has been getting accolades for its sophisticated storyline and how well it weaves plot and character progression into the game play. Sony’s TV spot for Europe captures that perfectly, coming across as one of those pieces of creative where the creators really understood the source material.
What Makes You The ‘Last Of Us’
Recommended For You
Aunt Jemima, Uncle Ben’s, Mrs. Butterworth’s To Update Brand Identity Over Racist Origins
Quaker Oats Co., a unit of PepsiCo, announced that it will retire the image and name…
13 Important Branding Lessons From The Top Four Ecommerce Giants
Originally published at AW360 by Katie Lundin. Simply showing up online with a business website isn’t enough…
Joey Jones On Merging Art And STEM To Create Compelling Brand Experiences
As part of its global effort to teach and demystify coding to students, Microsoft Education livestreamed…