ASTRO Gaming brought some serious heat this summer to eSports players around the world when they introduced a new iteration of their best-selling A50 headsets.

Launched at E3 and still set to be available to major retailers later this summer, the A50 wireless gaming headsets feature a new base station transmitter, low-latency 5GHz technology and Dolby surround sound, as well as a slew of other upgrades.

For the company that was born from the pits of pro gaming, it’s just another extension of marrying technology and lifestyle with innovative industrial design.

James Lang, technical product manager at ASTRO Gaming, joined [a]listdaily (video above) to detail the how gamers swear by their array of audio equipment, and how they’re working with non-gaming brands.

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