Cannes Lions announced this year’s first shortlist entries in “Glass,” “Innovation Lions” and “Titanium Lions” categories.
Here is the complete list of the entrants in each category.
Innovation Lions Shortlist
Dot Translation Engine. Making Everything Accessible For Everyone.
Dot. Inc.
Serviceplan, Munich
What3Words Voice
What3Words
What3Words, London
Immortals
Sberbank
Sberbank of Russia, Moscow
This Is A Tree
Pacific Paints (Boysen) Phillippins Inc.
TBWA/Santiago Mangada Puno Makati City
AR Drops
Adidas
Adidas, Portland
The Blind Votes
Orcam
Gitam BBDO, Tel Aviv
San Forgetica
RMIT University
Naked Communications, Sydney
Made In Fukushima. A Sustainable Decontamination Method For Farming
Meter Group Inc.
Serviceplan, Munich
Smart Touch
Alibaba
McGarryBowen, Shanghai
See Sound
Wavio
Area 23, An FCB Health Network Company, New York
The Genderless Voice
Copenhagen Pride
Copenhagen Pride, Copenhagen
Signs
German Youth Association Of People With Hearing Loss
MRM/McCann, Frankfurt
Deaf 911
Saatchi & Saatchi Wellness, New York
The Puck
Grey Canada, Toronto
Volts By Volvo
Volvo
Famousgrey, Brussels
Creatability
Google
Google Creative Lab, New York
Thisables
IKEA
Maccann, Tel Avi
Do Black–The Carbon Limit Credit Card
Doconomy
RBK Communication, Stockholm
Fit Pack
Corona
Leo Burnett Mexico, Mexico City
Consent Pack
Tulipan
BBDO, Buenos Aires
#Braillebricksforall
Dorina Nowill
Lew’Lara/TBWA, San Paulo
Furniture Collection
Homepro
BBDO Bangkok, Thailand
Mimica
Mimica
R/GA, London
Changing The Game
Microsoft
McCann, New York
Glass: The Lion For Change Shortlist
My First Bra
Antra, Nation Association Of Transsexuals And Transsexuals, Madre Mia Foilmes, San Paulo
Project Body Hair
Billie
Billie New York
The Non-Issue
L’Oreal
Maccann Paris
Just Do It: Caster Semenya
Nike
Weiden+Kennedy, Amsterdam
Viva La Vulva
Essity
AMVBBDO, London
First Shave
Proctor & Gamble Canada
Grey Canada, Toronto
The E.V.A Invite
Volvo
Forsman & Bodenfors, Gothenburg
The Not So Beautiful Game
National Centre For Domestic Violence
Wunderman Thompson, London
Lessons In History
Daughters Of The Evolution
Goodby Silverstein & Partners, San Francisco
The Genderless Voice
Copenhagen Pride
Copenhagen Pride, Copenhagen
Tour Des Femmes
Skoda
Fallon, London
Closer Than You Think
UN Women, Iceland
PIRAR/TBWA, Reykjavik
The Tampon Book: A Book Against Tax Discrimination
The Female Company
Scholz & Friends, Berlin
Nike Dream Crazier
Nike
Nike, Portland
Next Minute Scene
Ministerio Publico And ABAP
VMLY&R, San Paulo
Boys Don’t Cry
White Ribbon
Bensimon Byrne, Toronto
The Last Ever Issue
Gazeta, Pl/Mastercard/BNP Paribas
VMLY&R, Poland, Warsaw
Project #Showus
Unilever, Dove
Publicis Sapient, New York
#BodyProudMums
Mothercare
McGarryBowen, London
Hamam Waterproof Saree
Unilever Hamam
Ogilvy, Mumbai, India
We Believe: The Best Men Can Be
Gillette
Grey, New York
Miss America 0.2
Miss America Organization
VMLY&R, New York
Here To Create Change
Adidas
TBWA/CHIAT/DAY, New York
Titanium Lions Shortlist
Tommy Hilfiger Adaptive
Tommy Hilfiger
Wunderman Thompson, New York
Viva La Vulva
Essity
AMVBBDO, London
The Whopper Detour
Burger King
FCB, New York
The Fake News Stand
Columbia Journalism Review
TBWA/CHIAT/DAY, New York
Storysign
Huawei
FCB Inferno, London
The Truth Is Worth It
The New York Times
DROGA5, New York
Paving For Pizza
Domino’s Pizza
Domino’s Pizza, Ann Arbor
Broadway The Rainbow
Mars
DDB, Chicago
The Uncensored Playlist
Reporters Without Borders
DDB, Berlin
Changing The Game
Microsoft
McCann, New York
The Last Ever Issue
Gazeta. Pl/Mastercard/ BNP Paribas
VMLY&R, Poland, Warsaw
Thisables
IKEA
Maccanns, Tel Aviv
Hidden Flag
FELGBT/Eldiario.ES
Lola Mullenlowe, Madrid
The Blank Edition
An-Nahar
Impact BBDO, Dubai
Insta Novels
The New York Public Library
The New York Public Library, New York
Nike Dream Crazy
Nike
Nike, Portland
Billie Jean King Your Shoes
Adidas
TBWA/CHIAT/DAY, New York
#ForTheThrone
HBO
DROGA5, New York
The Non-Issue
L’Oreal
McCann, Paris