Hyundai CMO Angela Zepeda: ‘I Want People To Buy Us Because They Love Us’
Hyundai’s CMO, Angela Zepeda, is an industry veteran that radiates pure candidness and positivity as she…
Hyundai CMO Angela Zepeda: ‘I Want People To Buy Us Because They Love Us’
Hyundai’s CMO, Angela Zepeda, is an industry veteran that radiates pure candidness and positivity as she…
US Marketers Are Struggling In China, Report
A new report, “Decoding China,” by the global marketing consultancy LEWIS, reveals that U.S. brands are…
Tim Hortons Names New Chief Marketing Officer
This week in B2C marketing leadership announcements, Canadian fast food restaurant chain Tim Hortons names a…
Twitter Tests New Ways To Control Conversations
This week in social media, Twitter said it’s testing four new ways for users to control…
Lemonade Insurance Names Its First CMO
This week in marketing moves, Trulieve Cannabis Corp. hires Valda Coryat as chief marketing officer, Unilever…
LG Australia CMO Resigns, EOS Appoints VP Of Marketing
This week in marketing moves, CMO of LG Australia resigns, EOS names new VP of marketing,…
Digital Advertising Alliance Introduces CCPA Tools For Publishers, Brands, Agencies
As the “Judgement Day” of the California Consumer Privacy Act (CCPA) approaches, the Digital Advertising Alliance…
Wingstop Restaurants Promotes CMO
This week in marketing moves, Wingstop promotes Christina Clarke to chief marketing officer, Wenny Katzenstein is…
Adidas Highlights Sustainability With XR Experience At Flagship Paris Store
Today, adidas announces the launch of the eco-focused extended reality (XR) pilot project to bring attention…
#GirlsHaveNoLimits: Mercedes-Benz USA And Mattel Celebrate National STEM/STEAM Day
In partnership with Mattel and the National Girls Collaborative Project (NGCP), Mercedes-Benz USA (MBUSA) is launching…
Erica Brown Of Peet’s Coffee: ‘Effective Holiday Marketing Must Be Steeped In Authenticity’
It’s November, and that means the return of limited-time holiday drinks at major coffee chains. Starbucks’…
A. Bradley Nelson Appointed CMO At Sotheby’s International Realty
This week in marketing moves, Topgolf Entertainment Group welcomes Stuart as new chief marketing officer, Sotheby’s…